Ken Wimberly, CCIM attended a very informative presentation on October 28th about retailers and healthcare providers using Big Data for informed site selection for their growth plan. Here are the highlights from the presentation:
Lisa McCay – VP of CommunityID – Buxton Company
Cody Howell – VP & GM Public Sector Solutions – Buxton Company
Buxton is both in the RETAIL and HEALTHCARE space by using analytic data to make strategic location decisions.
WHO – Who are your best potential customers
WHERE – Where will your best potential customers be found
VALUE – What is the Value of your best potential customers
Economic Impact of Retail in Texas
81,396 – the number of stores expected to open in the next 2 years (Retail Traffic)
Store footprints are changing – Small is the new Big
Online shopping is UP 9-12% in 2014 (NRF)
However, people still want to touch and feel the merchandise.
Amazon is putting brick & mortar stores on the ground
Fastest Growth Categories
3.6% – Growth in restaurants overall
10% – Growth in Fast Casual restaurants
Buxton is finding that almost every city wants a microbrewery!
Challenges Facing Retailers